8th of November, 2016
(6 years 4 months old)
Assets Included in the Sale
This listing is for a SaaS business created in November 2016 in the business niche. The back end of the applications is built on C# .Net, Mongo DB, and Elastic Search. The apps/plugins integrate with various eCommerce platforms (primarily Shopify and WooCommerce) to offer AI-powered eCommerce product suggestions that can help to increase sales. There is also a WordPress site included in the sale. The business has a low average monthly churn rate of less than 10% and has experienced 36% growth in net income year over year. The apps have a rating of 4.9/5 in Shopify and 5/5 in WordPress.
The business currently has 139 active subscribers. The primary sources of traffic are organic search (75.25%), direct (13.7%), and display (3.1%). The top three countries driving traffic are the US (27.42%), India (12.16%), and the UK (7.2%). The top three pages make up ∼25% of the site’s total traffic. The site also has extensions for OpenCart, Magento, and PrestaShop but these are hardly used.
The two co-founders spend around 10 hours per week in total on the business, reviewing the site metrics, performing customer outreach, lead generation, monitoring finances, and maintaining the site. One of the co-founders currently performs all of the programming tasks. The Buyer would need to outsource this task to a software developer contractor who has some familiarity with .NET coding, Angular JS, database management (Elastic Search+Mongo), and a general idea of how machine learning algorithms work.
The Sellers currently send one email newsletter out per week to a list of 1100 subscribers. The site’s blog content is updated daily, and the Sellers have done content collaborations and guest posts with some respectable eCommerce and digital marketing blogs in the past.
Growth opportunities for the Buyer include optimizing ad spend, adding new content to the site, optimizing SEO, and splitting the app into 3 or 4 smaller, more targeted apps.
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The Seller is willing to offer 2 orientation calls (1.5 hour/call) + 4 biweekly calls for 8 weeks + 8 weeks of email support to help ease the transition of the business to the new owner.
The Sellers would like to focus on other opportunities
Work Required Per Week: 10 Hours
Private Blog Network (PBN): No
Domain Type: .com, .org
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