Niche: Hobbies

Listing Details

This listing is for an Amazon FBA business created in January 2017 in the hobbies niche. Included with the Amazon Seller Central account are 8 SKUs across four brands for items related to a popular crafting hobby. The best-selling SKU has a 4.7-star rating, 1,900+ reviews, and has been awarded an Amazon’s Choice badge. One of the brands has a pending trademark and is awaiting acceptance for Amazon Brand Registry 2.0. The business has experienced 130% growth in revenue and net income year over year and requires minimal effort from the Seller to maintain.

The business uses nine suppliers, three in China and six in the US. Inventory is shipped directly to the Seller’s residence, where it is inspected, reboxed, and sent via UPS to Amazon warehouses as needed. At any given time, 50% of the inventory is stored at the Seller’s residence and the other 50% at Amazon warehouses.

The Seller spends around 10 hours per week on the business, conducting quality control, checking inventory levels, overseeing finances, and reviewing marketing and advertising. The Seller also employs a part-time packer who is responsible for inspecting items, packaging items from bulk into smaller sets, applying stickers, and boxing items. The packer is unaware of the sale of the business, but would likely be willing to continue on with the new Buyer.

Growth opportunities for the Buyer include adding additional products to the various brands, optimizing the PPC campaigns, and building out monetized emails lists for each brand.

*The Seller received one product warning where the product arrived from the manufacturer with exterior scuffs and signs of wear-and-tear. The customer perceived the product as used, but the product was in usable condition. Per-shipment inspection increased in order to prevent this from happening again. More information can be provided to active Buyers.

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