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Outdoors

#57075
For Sale
Verified

Outdoors

Display AdvertisingAmazon AssociatesAffiliate
Listing Price $439,816
Monthly Multiple 50x
Pricing Periods 12 Months
Brand Registry No
Avg. Monthly Profit $8,796
Avg. Monthly Revenue $8,854
Profit Margin %

Business Started

5th of February, 2018
(4 years 9 months old)

Assets Included in the Sale

  • Domain and all site content/files
  • Additional domain and all site content/files
  • 301 redirects
  • Social media accounts (Facebook, Twitter, Pinterest, and Youtube)
Listing Details

This listing is for a display advertising, Amazon Associates, and affiliate business created in February 2018 in the outdoors niche. The WordPress site features content about outdoor living and activities. The site benefits from being in a popular niche and has experienced good year-on-year growth. The business requires minimal effort from the Seller to maintain.

The business earns the majority of its income through display advertising (94%), with the remainder of the revenue coming from Amazon Associates (5%) and affiliate links (1%). The top three traffic channels include organic search (87.94%), direct (5.91%), and social (4.39%). The top three countries driving traffic are the US (88.64%), Canada (5.98%), and the UK (1.04%). The top three pages on the site make up less than 13% of the site’s total views.

The Seller spends an hour per week on the business, updating plugins and themes. Content is outsourced to external writers, though new content hasn’t been added to the site in a while. At the site’s peak, writers were publishing 50k -150k words per month. The site also features around 20 guest posts as well as backlinks created through posts on HARO.

The business has a Pinterest account with over 4,000 followers that has generated ∼ 57,000 user sessions over the past 12 months. The business experiences some seasonality favoring the summer months. Growth opportunities for the Buyer include creating a monetized email list, expanding content to include other activities within the niche, and targeting more keywords.

*The Seller performed a 301 redirect on the site in Dec 2020 but this caused traffic and earnings to drop. The Seller reverted to the original domain after 70 days and traffic and earnings returned to normal levels.

**Learn more about this listing by scrolling down to the FAQ section**

Earnings
Gross Revenue
Net Profit
Last Month
6 Months
12 Months
All time
Site Traffic
Page Views
Unique Users
Last Month
6 Months
12 Months
All time
Ahrefs Analytical Data
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What would you offer for this listing?

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Seller Questions & Answers
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Opportunities
  • Creating a monetized email list
  • Expanding content to include other activities within the niche
  • Targeting more keywords
Risks
  • Google algorithmic changes could cause traffic to fluctuate.
  • Commission structures at either offer or network level could change at any time.
Work & Skills Required
  • Updating plugins and themes
  • Checking earnings
  • Monitoring analytics
Seller Support Includes

The Seller is willing to offer 30 days of email support and a Skype call to ensure a smooth transition for the Buyer.

Reason for Sale

The Seller would like to use the capital to fund personal projects.

Other Information

Work Required Per Week: 1 Hours

Private Blog Network (PBN): No

Domain Type: .com

Platform: WordPress

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