Niche: Food & Beverages

Listing Details

This listing is for an affiliate and Amazon Associates business created in January 2020 in the food & beverages niche. The WordPress site features buying guides for a popular beverage as well as its associated equipment. The site has a strong backlink profile and ranks well on some high-volume keywords. The site contains around 150 well-written blog articles, some of which have been linked to on Forbes, Time, and HuffPost. The business requires very little effort from the seller to maintain.

This business generates 56% of its revenue from affiliates and 44% from Amazon Associates. Traffic primarily comes from Organic Search (95%), with the remainder of the traffic coming from direct (4.5%) and email (0.5%). The top three countries that drive traffic are the US (62%), Canada (6.3%), and the UK (3.8%). The top three pages make up 14%, 12%, and 6.1% of the site’s total traffic respectively.

The Seller spends less than an hour on the business every week, occasionally spending time on link-building campaigns. The business also employs a link builder and a copywriter. These employees will not be available to the Buyer.

Growth opportunities for the Buyer include adding additional links to the site to increase traffic, adding more informational content to boost the site’s authority as well as building out a monetized email list and social media pages.

*The business was negatively affected by a Google Algorithm update in December 2020 but has since recovered.

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