Niche: Kitchenware

Listing Details

This listing is for an Amazon FBA business created in June 2018 in the kitchenware niche. Included with the Amazon Seller Central account are 10 SKUs for products sourced through environmentally sustainable methods. The business is trademarked in the US, UK, and China and is part of Amazon Brand Registry 2.0. Selling primarily on the US marketplace, the brand is well-received on Amazon. The most popular SKU is Amazon’s Choice with a 4.4 average rating across 1,700+ reviews, and the top 2 SKUs are in the top 80 best seller rankings for different subcategories. Thanks to most of the business’s operations being outsourced, minimal effort is required from the Seller to maintain the business.

Most inventory is shipped directly to Amazon FBA warehouses, with some stock being sent to a 3PL warehouse in New Jersey, US.

The Seller has hired an account management company to manage customer support, Amazon correspondence, and PPC campaigns. The Seller conducts product research and manages inventory levels which take around 2 hours per week.

The social media accounts aren’t important in terms of traffic, which is a growth opportunity for the Buyer to establish a new traffic driver, as well as gather more information for future product launches. Over the next 12 months, the Buyer could add more products to the range that could be popular with the target audience. Building an engaged community through different traffic channels such as email, social media, and starting a blog could help with new product launches, especially since the Seller has 5 SKUs ready to launch; more details can be provided to active buyers.