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Apparel & Accessories, Electronics

#54409
For Sale
Verified

Apparel & Accessories, Electronics

Display AdvertisingAmazon AssociatesAffiliateOther
Listing Price $637,516
Monthly Multiple 39x
Pricing Periods 12 Months
Brand Registry No
Avg. Monthly Profit $16,347
Avg. Monthly Revenue $16,674
Profit Margin %

Business Started

12th of May, 2018
(4 years 6 months old)

Assets Included in the Sale

  • Domain and all site content/files
  • Email list (1,750 subscribers hosted on SendinBlue)
  • Social media accounts (Facebook, Twitter, Instagram, Pinterest)
  • SOPs
Listing Details

This listing is for a display advertising, Amazon Associates, affiliate, and sponsored posts business created in May 2018 in the apparel & accessories and electronics niches. The WordPress site features content related to a particular type of fashion accessory. Traffic is well-diversified throughout the site with the top page only making up less than 2% of the total views. The business has diversified revenue streams and requires minimal effort from the Seller to maintain.

Display advertising generates the most revenue (~60% using AdThrive), followed by Amazon Associates (~33%), affiliate (~6%), and sponsored posts (~1%). The top traffic channels include organic search (~94%), direct (~5%), and referral (<1%). The main countries in terms of traffic sources are the US (~41%), the UK (~12%), and Canada (~6%). The top three pages on the site make up less than 5% of the total views.

The Seller spends around 10 hours per week on the business. Daily tasks include monitoring traffic and earnings, and weekly responsibilities involve editing and publishing articles, assigning briefs to freelance writers, and keyword research. A VA helps with formatting the articles, while all content creation is outsourced to freelance writers.

All backlinks have been gained organically with no manual outreach done by the Seller, which is an opportunity for the Buyer to grow the site's domain ranking further. Also, the lack of social media presence is another opportunity to extend the brand's reach through regular posting and nurturing a following since the niche is highly visual and could lead to high engagement by encouraging followers to share photos. The email list could be built up and monetized as an additional source of revenue. Collaborating with other brands is one way to improve advertising earnings as several brands have approached the Seller to start brand partnerships.

**Learn more about this listing by scrolling down to the FAQ section**

Earnings
Gross Revenue
Net Profit
Last Month
6 Months
12 Months
All time
Site Traffic
Page Views
Unique Users
Last Month
6 Months
12 Months
All time
Ahrefs Analytical Data
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What would you offer for this listing?

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Seller Questions & Answers
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Opportunities
  • Building and monetizing an email list
  • Growing a following on social media
  • Engaging in brand collaborations
  • Increasing the domain ranking through manual outreach
  • Improving the site's design
  • Optimizing the site interface
Risks
  • Google algorithmic changes could cause traffic to fluctuate.
  • Advertiser changes can affect the earnings per click (EPC) in your AdThrive account.
Work & Skills Required
  • Managing freelance writers and a VA
  • Keyword research
  • Editing and publishing articles
Seller Support Includes

The Seller is willing to provide 30 days of email support and a one-hour weekly phone call for the first 4 weeks after the sale to ensure a smooth transition for the Buyer.

Reason for Sale

The Seller would like to explore other business opportunities.

Other Information

Work Required Per Week: 10 Hours

Private Blog Network (PBN): No

Domain Type: .com

Platform: WordPress

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