Food & Beverages
Food & Beverages
Business Started
5th of July, 2018
(5 years 9 months old)
Assets Included in the Sale
- Domain and all site content/files
- Additional domain used a 301 redirect
- 9 unpublished articles
- SOPs
Listing Details
This listing is for a display advertising business created in July 2018 in the food and beverages niche. The WordPress site features buying guides and information on alcoholic beverages. The site has had steady and consistent traffic and profits. The business requires minimal time from the Seller.
The business earns from display ads through Adthrive. The site generates traffic primarily through organic (93%), followed by direct (7%) and referral (>1%). The country leading traffic is the US (51%) with the remaining traffic from IN (27%) and CA (4%). Traffic is well spread throughout the site’s content with the top page accounting for 13% of traffic. The top three pages combined account for roughly 25% of traffic.
The Seller uses an agency of freelance writers to create content for the site. Content is typically posted 1-2 times a month. There are 9 unpublished articles that can be given to the Buyer to help them ease the transition of new ownership. In terms of link building, the Seller has done a few guest posts but most backlinks were earned organically. There are no social media accounts or an email list, presenting as a potential growth opportunity for the Buyer.
The business has a redirect from an old domain name due to Adsense’s change of policy prohibiting domain names with alcohol-related words in the domain. Within three months traffic and authority were restored to the new domain.
Earnings
Site Traffic
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The Semrush Domain Rank is a website's position in a list of every single website in Semrush's database, sorted by organic traffic. At present there are over 39 million websites in list. For reference, Empire Flippers ranks as the 96,500th most trafficked website in Semrush's database.
The total number of different domains (aka websites) linking to this site.
Opportunities
- Creating an email list and social media accounts
- Targeting new keywords
- Publishing unpublished articles
Risks
- Google algorithmic changes could cause traffic to fluctuate.
- Advertiser changes can affect the earnings per click (EPC) in your account
Work & Skills Required
- Overseeing freelancer work
- Publishing and scheduling articles
Seller Support Includes
The Seller is willing to provide 30 days of email support to ease the transition of the business to the Buyer.
Reason for Sale
The Seller would like to focus on other opportunities
Other Information
Work Required Per Week: 1 Hours
Private Blog Network (PBN): No
Domain Type: .com
Platform: WordPress
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