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Pet Care

#53232
For Sale
Verified

Pet Care

Display AdvertisingAmazon AssociatesInfo ProductOther
Listing Price $188,621
Monthly Multiple 55x
Pricing Periods 12 Months
Brand Registry No
Avg. Monthly Profit $3,429
Avg. Monthly Revenue $3,740
Profit Margin %

Business Started

20th of August, 2012
(10 years 3 months old)

Assets Included in the Sale

  • Domain including all site content and files
  • PDF eBooks
  • Email list (13,311 subscribers)
  • Push notification list (15,000 subscribers)
  • Social media accounts - 72K combined followers (Facebook, Instagram, Twitter, Pinterest, YouTube)
Listing Details

This listing is for a display advertising, Amazon Associates, info product, and sponsorship business created in August 2012 in the pet care niche. The WordPress site features informational articles, buying guides, and an eBook focused on a popular marine pet. The site has experienced substantial year-on-year growth and requires minimal effort from the Seller to maintain.

The site earnings come from Amazon Associates (17%), display advertising (72%), eBook sales (2%), and sponsorship (9%). Site traffic is predominantly generated from organic search (84.99%), direct (8.87%), and social (5.42%). This traffic comes from the US (68.77%), CA (7.79%), and GB (4.27%). There is a nice spread of traffic among the top three traffic pages of the site, which received 12.05%, 8.76%, and 7.09% of the total site traffic respectively.

The eBook is branded but not associated with the Seller's name. There has been no link building done on the website. The website is 100% pure white hat, with any links pointing to it being organic.

Included in the sale is an email list of 13,311 subscribers stored in Mailchimp. There is a short welcome funnel of 11 emails sent to new subscribers. The Seller rarely uses this email list other than this initial welcome series. The OneSignal push notification list of 15,000 subscribers is also unutilized, therefore both lists serve as an area of growth for a Buyer to consider. The business also has 72K combined followers on its social media channels. Diversifying traffic further over these channels could also help the business to grow further.

**Learn more about this listing by scrolling down to the FAQ section**

Earnings
Gross Revenue
Net Profit
Last Month
6 Months
12 Months
All time
Site Traffic
Page Views
Unique Users
Last Month
6 Months
12 Months
All time
Ahrefs Analytical Data
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What would you offer for this listing?

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Seller Questions & Answers
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Opportunities
  • Adding more content
  • Monetizing the email list
  • Growing the social media channels
Risks
  • Amazon can change the commission structure of their program at any time.
  • Google algorithmic changes could cause traffic to fluctuate
Work & Skills Required
  • Monitoring analytics and earnings
  • Keyword research
  • Writing article briefs
  • Uploading articles
  • Engaging on social media
Seller Support Includes

The Seller is willing to offer 30 days of email support and 2 Skype calls to ensure a smooth transition of the sale.

Reason for Sale

The Seller would like to reinvest the capital made on the sale.

Other Information

Work Required Per Week: 4 Hours

Private Blog Network (PBN): No

Domain Type: .org

Platform: WordPress

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