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Sports

#52841
For Sale
Verified

Sports

Amazon AssociatesAffiliate
Listing Price $40,544
Monthly Multiple 21x
Pricing Periods 12 Months
Brand Registry No
Avg. Monthly Profit $1,931
Avg. Monthly Revenue $2,099
Profit Margin %

Business Started

7th of May, 2018
(4 years 6 months old)

Assets Included in the Sale

  • Domain and all site content/files
  • 3 additional niche-related domains
  • Social Media - Twitter, Instagram, Pinterest
Listing Details

This listing is for an Amazon Associates and affiliate business created in May 2018 in the sports niche. The WordPress site offers information and buying guides for specialized gear for fitness and popular combative sports. The niche has seen an uptick in interest since early 2020 and the business has benefitted from its growing popularity.

The business earns primarily from Amazon Associates (96%) and affiliate (4%). The site generates traffic primarily through organic (~91%), followed by direct (~8%) and referral (>1%). The country leading traffic is the US (66%) with the remaining traffic from the UK (~10%) and CA (~8%). The top page accounts for ~12% of traffic and the top three pages combined account for around 27% of traffic.

The business was originally purchased from Empire Flippers in July 2020. The previous owner contributed a substantial amount of content, built this website on an expired domain, and used some PBN links. Since purchase, the current owners invested a considerable amount in click rate optimization, resulting in a higher conversion rate, however, the owners have not updated the site or content in months contributing to a decline in viewership. Traffic has also been negatively impacted by the December 2020 Google algorithm update.

The owners also invested in link-building strategies to increase the DA that was done through mainly manual outreach (other blogs), with a few links from high DA services. The content that the current owners added was outsourced and added intermittently. Included in the sale are three other niche-related domains.

**Learn more about this listing by scrolling down to the FAQ section**


Earnings
Gross Revenue
Net Profit
Last Month
6 Months
12 Months
All time
Site Traffic
Page Views
Unique Users
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6 Months
12 Months
All time
Ahrefs Analytical Data
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What would you offer for this listing?

Email sales@empireflippers.com to make a unique offer on this listing.

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Seller Questions & Answers
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Opportunities
  • Capitalize on trends and create trend-related content
  • Adding an email list
  • Creating backlinks
Risks
  • Google algorithmic changes could cause traffic to fluctuate.
  • Amazon could change their fee structure affecting your profit margin at any time
Work & Skills Required
  • Overseeing freelancer work
  • Monitoring analytics and site performance
  • Writing, editing, and formatting new articles
  • Backlink outreach
Seller Support Includes

The Sellers are willing to offer 30 days of email support and 2 Skype calls to ease the transition of the business.

Reason for Sale

The Seller would like to move on to other opportunities.

Other Information

Work Required Per Week: 3 Hours

Private Blog Network (PBN): No

Domain Type: .com

Platform: WordPress

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