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Pet Care

#52668
For Sale
Verified

Pet Care

Display AdvertisingAmazon AssociatesOther
Listing Price $86,377
Monthly Multiple 45x
Pricing Periods 10 Months
Brand Registry No
Avg. Monthly Profit $1,919
Avg. Monthly Revenue $2,026
Profit Margin %

Business Started

15th of July, 2019
(3 years 4 months old)

Assets Included in the Sale

  • Domain and all site content/files
  • 5 additional domains (1 currently inactive)
  • Social media accounts (Facebook, YouTube, Pinterest)
  • *We recommend interested Buyers have an approved Adsense account to aid a successful migration of the business
Listing Details

This listing is a display advertising, Amazon Associates, and YouTube business created in July 2019 in the pet care niche. The WordPress site and YouTube channel feature educational content around raising a specific type of pet. The business has experienced steady month-on-month growth and has a diversified spread of traffic across the site which has over 300 articles. Minimal effort is required from the Seller to maintain the business.

Mediavine display ads generate the most revenue (~86%), followed by Amazon Associates (~7%), and YouTube (~7%) respectively. The top traffic channels are organic search (~93%), direct (~5%), and social (~2%). The US is the leading country in terms of traffic (~64%), followed by the UK (~7%), and India (~5%). The top 3 pages make up less than 8% of the site's total views.

The Seller spends around 4 hours each week on the business, whose tasks include updating articles and writing guest posts for shoulder niche sites. Up to 15 articles were added on a monthly basis which were written by freelancers until February 2021 where the Seller stopped ordering new content to be produced.

Growth opportunities for the Buyer to consider include creating content in new categories and also about another type of pet that is closely related to the breed that the site currently focuses on, with buyer guides a particular type of article that could be leveraged as a money page. While the YouTube account has videos that drive a small amount of revenue, more content could be uploaded by repurposing many of the articles on the site. An email list could be grown and monetized to create another revenue stream that's independent of search engines. With the popularity of this type of pet, the Buyer may wish to consider starting an eCommerce arm selling some of the products that are promoted on the site.

**Learn more about this listing by scrolling down to the FAQ section**

Earnings
Gross Revenue
Net Profit
Last Month
6 Months
12 Months
All time
Site Traffic
Page Views
Unique Users
Last Month
6 Months
12 Months
All time
Ahrefs Analytical Data
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Seller Questions & Answers
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Opportunities
  • Creating content around buyer guides
  • Producing more content in new categories
  • Expanding topic ranges to cover other types of pets
  • Uploading more YouTube videos
  • Growing and monetizing an email list
  • Starting an ecommerce arm
Risks
  • Google algorithmic changes could cause traffic to fluctuate.
  • The main affiliate offers being changed, removed, or updated could affect commissions.
Work & Skills Required
  • Monitoring analytics
  • Updating older articles
  • Writing guest posts
Seller Support Includes

The Seller is willing to offer 30 days of email support and 2 Skype calls to ensure a smooth transition for the Buyer.

Reason for Sale

The Seller would like to explore other business opportunities.

Other Information

Work Required Per Week: 4 Hours

Private Blog Network (PBN): No

Domain Type: .com

Platform: WordPress

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