Niche: Home, Health & Fitness

Listing Details

This listing is for an Amazon Associates business in the home and health & fitness niches created in December 2017. The three WordPress sites feature best-of guides and review articles for a product that improves the home environment, while some sites also include content around other products used around the home. The business has experienced year-on-year growth and requires minimal effort from the Seller to maintain.

The top three traffic channels for the main site are organic search (~92%), direct (~5%), referral (~2%). This traffic comes from the US (~71%), CA (~12%), and GB (~4%). There is also a nice even spread among the top three traffic pages for this site of ~15%, ~13%, and ~12%.

The Seller focused on long-term link-building strategies, opting for niche-related comment links, niche-related forum backlinks, and profile links. They also used premium permanent guest posts, backlinks from original content in some of their other websites, and press releases. In addition, they also have one redirect domain which will be included in the sale.

To grow the business further, a Buyer could consider focusing on building backlinks through premium guest posts from authority sites to specific pages which can be pillar posts. The Seller advises having at least three pillars post with high-quality content of no less than 4000 words.

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