5th of June, 2015
(7 years 6 months old)
Assets Included in the Sale
This listing is for a digital product business created in June 2015 in the gaming niche. Included with the sale are two software packages that improve computer performance for a better gaming experience sold primarily on Steam.
Steam is the largest digital platform in the world to buy personal computer games and software, as well as socially interact with other consumers. The business generates revenue from Steam sales of the two software packages. The primary software has nearly 10,000 mostly positive reviews on Steam and sold over 450,000 units since the business started. The two software products are sold separately. The products are also listed on Humble Bundle but sales are minimal in comparison to Steam. Also included in the sale are two WordPress domains although these have mostly been unused and are not significant in terms of traffic.
The main traffic channels for the Steam store are direct (~46%), organic search (~39%), and referral (~11%). China is the leading country as a traffic source (~22%), followed by the US (~12%) and Brazil (12%).
The Seller spends around 1 hour each month maintaining the business. Bi-monthly sales events are scheduled, as well as seasonal scheduling for other sales events. These sales events are mostly handled by Steam which allows the business to be run with minimal input or technical know-how. Pay-per-click advertising (Google/Facebook) is not something that's being utilized by the Seller which is an opportunity for a Buyer.
A developer isn't needed to maintain the business. The Seller can advise what type of developer is needed to expand the business.
Developing a second version of the main software is the biggest growth opportunity for the Buyer. Development plans have started and the Seller advised that they expect there will be demand for it, further increasing revenue. In addition to this, starting an email list could be a way to increase revenue by nurturing an audience with special offers and providing helpful tips on improving computer performance.
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The Seller is willing to offer 30 days of email support and Skype calls to ensure a smooth transition for the Buyer.
The Seller would like to move onto other business ventures.
Work Required Per Week: 1 Hours
Private Blog Network (PBN): No
Domain Type: None
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