Finance
Finance
Business Started
5th of October, 2018
(5 years 6 months old)
Assets Included in the Sale
- Domain including all site content and files
- Social media accounts (Facebook, Twitter, Instagram, LinkedIn)
- *You must currently have an approved Adsense account before purchasing this business to assure a successful migration of the business.
Listing Details
This listing is for a display advertising and Amazon Associates business created in October 2018 in the Finance niche. The WordPress site features best-of-style and informational articles for a variety of topics related to multiple areas of finance and everyday life. The business has experienced considerable year-on-year growth and the Seller only spends one hour per week maintaining it at this time.
The business earns from AdSense display advertising (93%) and Amazon Associates (7%). The three main traffic channels for the site are organic search (~82%), direct (~10%), and referral (~4%). This traffic comes from the US (~87%), the UK (~2%), and Canada (~1%). There is a nice spread of traffic among the top three pages that receive ~11%, ~8%, and ~4% respectively.
Many of the articles on the site rank in the Google top 10 for finance and credit card-related keywords. Around 60% of the site’s content is informational with the other 40% being product reviews. Adding more product reviews-focused content to increase affiliate earnings, which currently accounts for ~7% of the total business earnings, could be a growth opportunity for a Buyer to consider.
Other growth opportunities include doing link building for SEO and building and monetizing an email list.
*The site was temporarily affected by a Google update in May 2020. It recovered shortly after and has since improved.
Earnings
Site Traffic
Unlocking this listing will grant you full access to:
- Instant access to the site URL(s)
- Detailed proof of earnings and traffic
- Access to seller for questions and follow-ups
- Submit a unique offer on the listing
What would you offer for this listing?
Email sales@empireflippers.com to make a unique offer on this listing.
Verified Sellers & Vetted Data
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The Semrush Domain Rank is a website's position in a list of every single website in Semrush's database, sorted by organic traffic. At present there are over 39 million websites in list. For reference, Empire Flippers ranks as the 96,500th most trafficked website in Semrush's database.
The total number of different domains (aka websites) linking to this site.
Opportunities
- Adding more content (product reviews)
- Growing affiliate side of the business
- Building and monetizing an email list
- Link building for SEO
Risks
- Google as a 3rd party can change their ToS and shut down your AdSense account
- The stability of organic search traffic is dependent on 3rd party Google algorithms
Work & Skills Required
- Writing content
- Monitoring analytics
- Updating plugins when required
Seller Support Includes
The Seller is willing to offer 30 days of email support to ensure a smooth transition of the sale.
Reason for Sale
The Seller would like to receive a capital payout for the business.
Other Information
Work Required Per Week: 1 Hours
Private Blog Network (PBN): No
Domain Type: .com
Platform: WordPress
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