Finance
Finance
Business Started
5th of October, 2018
(4 years 5 months old)
Assets Included in the Sale
- Domain including all site content and files
- Social media accounts (Facebook, Twitter, Instagram, LinkedIn)
- *You must currently have an approved Adsense account before purchasing this business to assure a successful migration of the business.
Listing Details
This listing is for a display advertising and Amazon Associates business created in October 2018 in the Finance niche. The WordPress site features best-of-style and informational articles for a variety of topics related to multiple areas of finance and everyday life. The business has experienced considerable year-on-year growth and the Seller only spends one hour per week maintaining it at this time.
The business earns from AdSense display advertising (93%) and Amazon Associates (7%). The three main traffic channels for the site are organic search (~82%), direct (~10%), and referral (~4%). This traffic comes from the US (~87%), the UK (~2%), and Canada (~1%). There is a nice spread of traffic among the top three pages that receive ~11%, ~8%, and ~4% respectively.
Many of the articles on the site rank in the Google top 10 for finance and credit card-related keywords. Around 60% of the site's content is informational with the other 40% being product reviews. Adding more product reviews-focused content to increase affiliate earnings, which currently accounts for ~7% of the total business earnings, could be a growth opportunity for a Buyer to consider.
Other growth opportunities include doing link building for SEO and building and monetizing an email list.
*The site was temporarily affected by a Google update in May 2020. It recovered shortly after and has since improved.
Earnings
Site Traffic
Unlocking this listing will grant you full access to:
- Instant access to the site URL(s)
- Detailed proof of earnings and traffic
- Access to seller for questions and follow-ups
- Submit a unique offer on the listing
What would you offer for this listing?
Email sales@empireflippers.com to make a unique offer on this listing.
Verified Sellers & Vetted Data
All businesses are fully reviewed and vetted by our team of advisors before being listed on the marketplace.
- Seller Verification
- Revenue Verification
- Traffic Verification
- Expenses Review
Opportunities
- Adding more content (product reviews)
- Growing affiliate side of the business
- Building and monetizing an email list
- Link building for SEO
Risks
- Google as a 3rd party can change their ToS and shut down your AdSense account
- The stability of organic search traffic is dependent on 3rd party Google algorithms
Work & Skills Required
- Writing content
- Monitoring analytics
- Updating plugins when required
Seller Support Includes
The Seller is willing to offer 30 days of email support to ensure a smooth transition of the sale.
Reason for Sale
The Seller would like to receive a capital payout for the business.
Other Information
Work Required Per Week: 1 Hours
Private Blog Network (PBN): No
Domain Type: .com
Platform: WordPress
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