Niche: Agriculture

Listing Details

This listing is for a display advertising, info product, and Amazon Associates business created in November 2009 in the agriculture niche. The WordPress site features educational content on how to raise a certain type of farm animal. The mature domain has well-diversified traffic and the business only requires 1 hour per week from the Seller to maintain the business.

The business generates revenue from Google AdSense (~65), info products (~32), and Amazon Associates (~3%). The top traffic channels are organic (~86%), direct (~11%), and referral (~3%). The leading countries in terms of traffic sources are the US (~82%), Canada (~3%), and the UK (~2%).

Little work is needed for the business’s upkeep outside of checking analytics and revenue metrics on a weekly basis. Content is added on an annual basis, where older articles are updated at the same time. No link building has ever been done for the site, which is an immediate growth opportunity for the Buyer to explore.

Social media accounts were set up many years ago but were unused; the Buyer may wish to start new accounts to promote the info products and drive traffic to the site, with Pinterest being a possible high-value platform. The Buyer could also promote the free e-course that serves as a lead magnet for the info product. Upselling the info e-book by offering discounted bundles with other info products could increase revenue, as well as creating more e-books in the same niche. The Buyer may consider partnering with high-authority sites in the niche and ask them to be affiliates for the business’s info products.