Niche: Children

Listing Details

This listing is for an FBA and eCommerce business created in July 2015 in the children's niche. The included Seller Central account features 39 SKUs for children’s toys selling throughout North America. The business’s products all have 4.4 - 4.8 stars as well as a couple of custom molds for top products. The business requires minimal work from the Sellers to maintain.

The business primarily earns from Amazon FBA (99%) with the remaining incoming from Shopify, Walmart, and eBay. The business sells mainly in the US with limited sales in Mexico and Canada. The business is run by two partners who evenly split the business.

The Sellers work with three suppliers in China who specialize in the individual materials used in the products. After manufacturing in China, most of the inventory gets shipped by sea to a 3rd Party Logistics company in California. A small portion of the inventory stays in China to be sent out as needed in the future. The business has a unique competitive advantage since it owns custom molds for the top two best selling products. Due to the minimal volume of website based orders, the Sellers will sometimes self fulfill these.

The business has 2,400+ website subscribers with confirmed email addresses in MailChimp not being monetized at this time, serving as a growth opportunity for the Buyer. There are two Facebook accounts associated with the business but they are not strong contributors to sales. The Sellers have been committed to white hat practices to grow their business on Amazon and only use strategic PPC to drive traffic to listings.

The business has a branded domain in the business’s name. Included in the sale are seven domains associated with the business. The domain names for these websites have never been switched. They do not use expired domains or 301 redirects.