Niche: Automotive

Listing Details

This listing is for an affiliate and Amazon Associates business created in July 2018 in the automotive niche. The WordPress site features educational content around a specific tool that helps improve a vehicle's performance. Since July 2020, revenue has doubled and income is well-diversified. Minimal effort is required to maintain the business.

The business generates revenue from GiddyUp & ToadPro (~63%) and Amazon Associates (~37%). The main traffic channels are organic (~95%), direct (~4%), and referral (~1%). The US is the leading source of traffic (~51%), followed by the UK (~10%), and Canada (~7%).  The top viewed page only accounts for ~11% of the site's total traffic.

The Seller outsourced around 30 articles that were published in September. No new content has been published since then, which could be a growth opportunity for the Buyer.

Link building was done through 8 purchased guest posts from Authority Builders. The Buyer could continue these efforts through manual outreach and contributing guest posts to related shoulder niche sites.

Other potential growth opportunities include building and growing an email list to create another revenue stream, and growing a social media following that can be retargeted through paid ad campaigns.

*The Seller purchased the site in July 2020 and is unable to verify revenue prior to August 2020.

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