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Lifestyle, Travel, Health & Fitness, Finance

For Sale

Lifestyle, Travel, Health & Fitness, Finance

Display Advertising
Listing Price $239,546
Monthly Multiple 46x
Pricing Periods 12 Months
Brand Registry No
Avg. Monthly Profit $5,208
Avg. Monthly Revenue $5,308
Profit Margin %

Business Started

1st of January, 2019
(4 years 2 months old)

Assets Included in the Sale

  • Domain and all site content/files
  • Social media accounts (Facebook, Pinterest)
Listing Details

This listing is for a display advertising business created in January 2019 in the lifestyle, travel, health & fitness, finance niches. The WordPress site features best-of guides and informational content. Traffic is well-distributed across the site and is non-reliant on major search engines like Google. Minimal effort is required from the Seller to maintain the business.

Revenue is generated entirely from Mediavine. The top traffic channels are social (~96%), direct (~3%), and organic (~1%). The leading countries in terms of traffic are the US (~78%), Canada (~6%), and the UK (~3%).

Content is added twice a month. The majority of content is written by the Seller, while contributions from guest writers are added occasionally. Outsourced writers have been used in the past.

The Seller has contributed a few guest posts on other sites but hasn't done much else in terms of link building. Increasing manual outreach effort could be a growth opportunity for the Buyer to explore in order to rank higher for target keywords.

Pinterest is a large traffic driver for the site. The Buyer could grow and monetize an email list to create another traffic channel as well as establish another revenue stream.

*In May/June 2020, the site was affected by Pinterest's changes which led to a significant drop in traffic. After three weeks of liaising with Pinterest, the issue was resolved and traffic returned to normal levels.

**Learn more about this listing by scrolling down to the FAQ section**

Gross Revenue
Net Profit
Last Month
6 Months
12 Months
All time
Site Traffic
Page Views
Unique Users
Last Month
6 Months
12 Months
All time
Ahrefs Analytical Data
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Seller Questions & Answers
Unlock Listing You can view this area after unlocking the listing
  • Adding more content
  • Increasing the site's domain ranking through a linkbuilding strategy
  • Applying for affiliate programs
  • Building and monetizing an email list
  • Pinterest algorithmic changes could cause traffic to fluctuate.
  • Advertiser changes can affect the earnings per click (EPC) in your Mediavine account.
Work & Skills Required
  • Monitoring analytics
  • Updating plugins and themes
  • Publishing content twice a month
Seller Support Includes

The Seller is willing to offer 30 days of email support and a Skype call to ensure a smooth transition for the Buyer.

Reason for Sale

The Seller would like to focus on other business opportunities.

Other Information

Work Required Per Week: 2 Hours

Private Blog Network (PBN): No

Domain Type: .com

Platform: WordPress

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