Niche: Home

Listing Details

This listing is for an Amazon Associates business created in November 2016 in the home niche. The WordPress site features reviews of tools related to gardening, peaking in traffic during summer. Minimal effort is required from the Seller to maintain the business at this moment in time.

The domain has traffic from three main sources - organic (~92%), direct (~5%), and referral (~2%). The top countries where traffic comes from are the US (~88%), Canada (~6%), and the UK (~2%).

The Seller hasn't added any new content in the past two years, which is a growth opportunity for the Buyer to expand the site's content library and target profitable keywords.

Content is updated on an annual basis. An outsourced writer helped to remove products no longer being sold and update existing reviews across 43 posts in May 2020. Aside from this annual refresh, no other work is required to maintain the business.

The Seller hasn't done any link-building since 2018, with all backlinks pointing to the site appearing organically. The Buyer could start a new link-building campaign through email outreach for guest post opportunities or by leaving forum and blog comments.

To diversify revenue, the Buyer could explore adding display advertising as an additional revenue stream.

**This seller requires any buyer located in the EU to have a registered company with a VAT number. This requirement does not apply to buyers outside the EU (any individual or company outside the EU may purchase the business).

**Please note that the Seller uses the same Amazon CA & UK tracking IDs for all of their sites. The total CA & UK earnings for the account equal to 9% of the total US revenue, but the exact revenue for these sites cannot be determined and therefore this revenue has not been added to the revenue numbers on the listing. More details can be provided to active Buyers.

**Learn more about this listing by scrolling down to the FAQ section**