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Children, Hobbies

For Sale

Children, Hobbies

Amazon FBA
Listing Price $4,439,704
Monthly Multiple 48x
Pricing Periods 10 Months
Brand Registry No
Avg. Monthly Profit $92,494
Avg. Monthly Revenue $243,866
Profit Margin %

Business Started

25th of August, 2019
(3 years 3 months old)

Assets Included in the Sale

  • Amazon Seller Central account - 8 active SKUs
  • Domains and all site/content files
  • Supplier Contracts/Relationships
  • Trademark
  • Design copyright (China, USA)
  • Unlaunched SKUs
  • Social media accounts (Facebook, Instagram, Pinterest, Youtube)
  • *Inventory is not normally included in the list price, further details can be provided to active buyers.
Listing Details

This listing is for an Amazon FBA business created in August 2019 in the children’s and hobbies niches. Included with the Amazon Seller Central account are 8 SKUs for children's events and fun activities. The trademarked business is part of Amazon Brand Registry 2.0 and has shown strong sales performance where the small range of SKUs have gathered 100s of positive reviews, with some items averaging a 4.8-star rating. The most popular product is an Amazon Best Seller in its subcategory and has over 3,000 reviews with a 4.3-star average rating.

All sales are made on the Amazon US marketplace. Inventory is shipped from the China-based manufacturer to a 3PL warehouse in California, where stock is packaged and labeled then forwarded to FBA fulfillment centers. In order to keep up with increasing customer demand, the Seller began paying for additional 3PL solutions for quicker shipping times last year. The Buyer can reduce expenses by sending inventory directly to FBA warehouses and further inventory planning so shipping premiums are lower.

No other employees are associated with the business. The Seller's spends around 15 hours each week managing customer service, monitoring inventory levels, liaising with suppliers, and conducting product research. Product designs are outsourced to freelancers.

Marketing for the business is primarily through organic search on the Amazon marketplace thanks to well-optimized listings. PPC campaigns are only used to promote new products; all sales are organic. A Buyer with PPC experience can increase revenue and traffic by increasing the number of PPC campaigns.

Immediate growth opportunities include adding 3 complementary products, which the Seller has already researched and prepared for launch post-sale.

*During Q4 2020, the business’s IPI score fell below 500 which restricted the Seller’s ability to fulfill customer orders at the time. Since then, the IPI score is over 500 and has no issues with order fulfillment. 

*Shipping is not included in the landed costs - more information can be provided to active buyers.

**Learn more about this listing by scrolling down to the FAQ section**

Gross Revenue
Net Profit
Last Month
6 Months
12 Months
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Site Traffic
Page Views
Unique Users

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Ahrefs Analytical Data
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Seller Questions & Answers
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  • Expanding the product line
  • Launching new products
  • Shipping inventory directly to FBA warehouses
  • Selling on international Amazon marketplaces
  • Increasing the number of PPC campaigns
  • Negotiating with new suppliers for lower wholesale costs
  • Amazon can suspend or cancel your FBA account due to a breach of their terms of service. (ToS).
  • Amazon algorithm changes could cause traffic to fluctuate
Work & Skills Required
  • Responding to customer queries
  • Performing product research
  • Liaising with suppliers
  • Monitoring inventory levels
Seller Support Includes

The Seller is willing to offer 30 days of email support to ensure a smooth transition for the Buyer.

Reason for Sale

The Seller would like to raise capital to help grow another business opportunity.

Other Information

Work Required Per Week: 15 Hours

Private Blog Network (PBN): No

Domain Type: .com

Platform: Amazon FBA, Other

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