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Children

#48230
For Sale
Verified

Children

Display AdvertisingInfo ProductDigital ProductAmazon Associates
Listing Price $126,383
Monthly Multiple 36x
Pricing Periods 12 Months
Brand Registry No
Avg. Monthly Profit $3,511
Avg. Monthly Revenue $4,407
Profit Margin %

Business Started

7th of October, 2012
(10 years 1 month old)

Assets Included in the Sale

  • Domain and all site contents/files
  • Email list (50,000 subscribers)
  • Social media accounts (Facebook, Instagram & YouTube)
  • Pinterest account (142K followers)
  • *Please note the valuation for this business is based off Amazon Associate's new commission structured rolled out on April 21st 2020
Listing Details

This listing is for a display advertising, info product, Amazon Associates, and digital product business created in October 2012 in the children's niche. The WordPress site features informational posts, printables, and lesson plan style info products for children. The business has seen year-on-year growth in revenue, a good spread of traffic with 140K Pinterest followers and 14K Youtube subscribers, and comes with 50K email subscribers. Minimal work from the Seller is required to maintain the business.

The business earns through AdThrive display advertising (81%), info products (8%), Amazon Associates (7%), YouTube advertising (2%), and Digital Products (2%).

The top traffic channels are organic search (~44%), social (~31%), and direct (19%). This comes from the following countries: the US (~57%), GB (~8%), and CA (~6%). Traffic across the site is diversified with the top three pages making up less than 20% of the total traffic.

The business has a content creator that comes up with ideas for weekly content. This then gets passed to a VA who writes and posts it to the website. This allows the Seller to spend 3-4 hours on the business mainly overseeing these tasks and the process of sending emails. Both the VA and content creator would be willing to work with a Buyer.

The site has a good amount of printables and downloadable content already created. Expanding the content further and going after new keywords and creating new printables is one potential area of growth.

Pinterest and Youtube have become particularly important for the business. Refreshing pins for old content might help to expand this even further.

An email list of 50,000 subscribers is also included in the sale. This includes a sequence of welcome emails as well as promotions that the site runs.

**Learn more about this listing by scrolling down to the FAQ section**

Earnings
Gross Revenue
Net Profit
Last Month
6 Months
12 Months
All time
Site Traffic
Page Views
Unique Users
Last Month
6 Months
12 Months
All time
Ahrefs Analytical Data
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Seller Questions & Answers
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Opportunities
  • Expanding into new keywords
  • Remaking Pinterest pins
  • Adding new content
  • Creating landing pages to increase time spent on site
Risks
  • Google algorithmic changes could cause traffic to fluctuate
  • Advertiser changes can affect the earnings per click (EPC) in your account.
Work & Skills Required
  • Overseeing work of VA and content creator
  • Checking emails
  • Ensuring emails are being sent out
Seller Support Includes

The Seller is willing to provide two months of support and help out with promotions for the first few months to ensure a smooth transition

Reason for Sale

The Seller would like to move on from this particular niche

Other Information

Work Required Per Week: 4 Hours

Private Blog Network (PBN): No

Domain Type: .com

Platform: WordPress

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