Sports, Apparel & Accessories
Sports, Apparel & Accessories
Business Started
24th of July, 2016
(7 years 9 months old)
Assets Included in the Sale
- Domain and all site content/files
- 4 additional domains (301 re-directs)
- 6 PBNs
- *Please note the valuation for this business is based on Amazon Associate's new commission structure rolled out on April 21st 2020.
Listing Details
This listing is for an Amazon Associates business created in July 2016 in the sports and apparel & accessories niches. The WordPress site features product reviews for footwear and best-of guides related to a popular sport. Traffic is evenly distributed across the site and since content creation is outsourced, the business only requires the Seller to spend 1 hour a week to maintain.
The majority of visitors come from organic search (74%), with some coming from direct (21%) and referral (3%) sources. The leading country in terms of traffic is the US (77%), followed by the United Kingdom (7%), and Canada (3%) respectively. Traffic is evenly spread as the top three pages only account for 23% of the total traffic.
The business does not have any employees on its payroll. All content creation is outsourced to freelance writers who update one old article and produce one new article each month. The Seller mainly edits the freelancers’ work and updates older content.
Link-building was done by purchasing guest posts in 2016 and 2017, comments, and web 2.0 services. The Seller owns six PBN services which will be included in the sale. No backlinks have been bought or built since 2018. There are four domains which are 301 redirects to the main site, which will all be included in the sale.
The Seller set up a Facebook fan page which is mainly used for marketing but isn’t that effective in generating traffic at the moment. The absence of an email list and the possibility to add additional monetizations like display ads, offer plenty of growth opportunities for a Buyer to consider. More information will be provided to active Buyers.
**Learn more about this listing by scrolling down to the FAQ section**
Earnings
Site Traffic
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The Semrush Domain Rank is a website's position in a list of every single website in Semrush's database, sorted by organic traffic. At present there are over 39 million websites in list. For reference, Empire Flippers ranks as the 96,500th most trafficked website in Semrush's database.
The total number of different domains (aka websites) linking to this site.
Opportunities
- Improving CRO by optimizing articles
- Adding more content
- Diversifying revenue by applying for display ad networks
- Increase number of backlinks to rank on the first page of Google for top keywords
- Building and monetizing an email list
Risks
- Google algorithmic changes could cause traffic to fluctuate.
- Amazon as a 3rd party can change their ToS and shut down your Amazon account.
Work & Skills Required
- Updating old content
- Publish new content
- Managing freelancers
Seller Support Includes
The Seller is willing to provide 30 days of email support to ensure a smooth transition for the Buyer.
Reason for Sale
The Seller would like to spend time on other business ventures.
Other Information
Work Required Per Week: 1 Hours
Private Blog Network (PBN): Yes
Domain Type: .com
Platform: WordPress
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