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Sports

#47848
For Sale
Verified

Sports

Amazon FBAeCommerce
Listing Price $172,670
Monthly Multiple 28x
Pricing Periods 12 Months
Brand Registry No
Avg. Monthly Profit $6,167
Avg. Monthly Revenue $18,719
Profit Margin %

Business Started

1st of January, 2014
(8 years 11 months old)

Assets Included in the Sale

  • Listing transfer - 115 SKUs
  • Domain and all site content/files
  • Trademark
  • 2 Products patents
  • Email list (6,400 subscribers)
  • Manychat listing (800 subscribers)
  • Social media accounts (Facebook, Instagram, Twitter, Pinterest)
  • SOPs
  • Supplier contacts/relationships
  • *This asset will be a listing transfer and inventory is not normally included in the list price, further details can be provided to active buyers.
  • *Inventory is not normally included in the list price, further details can be provided to active buyers.
Listing Details

This listing is for an Amazon FBA and eCommerce business created in January 2014 in the sports niche. The business features 115 SKUs for products related to sporting accessories and equipment for a popular workout style. The asset also includes a trademark, two product patents, includes Amazon's Brand Registry 2.0, and thanks to a part-time VA keeps the Seller's time spent maintaining the business to 15 hours per week.

The business primarily generates income through Amazon FBA (89%) and their Shopify (11%) storefront. The primary market in terms of sales for this asset stems from Amazon US with the addition of cross border fulfillment from the asset's US inventory into Canada and Mexico.

The Shopify site has already gained a few small wholesale customers globally and the business does ship retail internationally. All Shopify orders are automated through a 3PL service which is very cost-effective and accurate, and any returns are also handled through this 3PL service before shipping ready stock back to Amazon where needed.

The Seller has appointed 2 managers who have been handling the overall performance of this particular brand included in the sale. This brand includes not only a trademark, but also two product patents for the items listed in this asset. The Seller has used the services of a VA to write, format, and publish 1-2 new articles per month for content related to the products the brand is selling, and this has shown to be something the brand's followers also enjoy as well. This VA will not be continuing with the brand however the Seller has included detailed SOPs for these tasks to ease the transition to a new VA provided by the Buyer if they should so choose to utilize.

This asset includes a huge social media following with Facebook (8,800 followers) Instagram (99,500 followers) Twitter (1,150 followers) and Pinterest (5,800 followers and 21,400 monthly viewers) accounts. The accounts are showing huge potential to optimize and scale, which the Buyer might consider as their growth strategy. More information will be provided to active Buyers.

Earnings
Gross Revenue
Net Profit
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6 Months
12 Months
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Site Traffic
Page Views
Unique Users
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12 Months
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Ahrefs Analytical Data
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Seller Questions & Answers
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Opportunities
  • Adding to the product line
  • Expanding into other marketplaces
  • Updating the brands marketing strategy
  • Optimizing PPC ad campaigns
  • Adding additional monetizations
Risks
  • New competition to the space could drive ad prices up leading to be unprofitable
  • Amazon could change their fee structure affecting your profit margin at any time
Work & Skills Required
  • Monitoring analytics
  • Updating PPC ad campaigns when needed
  • Providing customer service
  • Posting on social media
  • Managing a part-time VA who produces written content
Seller Support Includes

The Seller is willing to provide 90 days of email support and six Skype calls during that time to ensure a smooth transition to the new owner.

Reason for Sale

The Seller would like to focus on other business opportunities.

Other Information

Work Required Per Week: 15 Hours

Private Blog Network (PBN): No

Domain Type: .com

Platform: Amazon FBA, Shopify

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