Niche: Social Media

Listing Details

This listing is for a SaaS and affiliate business created in September 2013 in the social media niche. The custom site aims to help users track their performance on a popular social media platform and earns revenue through yearly and monthly subscriptions. The business has several high-profile clients, like Disney and Microsoft. The business also earns through affiliate programs from two other players in the niche. Thanks to a developer in place, the business requires minimal work from the Seller.

The primary source of traffic is direct, with about 50% of the traffic coming from the US. The business also receives a good amount of social media and referral traffic. The social media traffic is mainly driven from a Twitter account with over 325k followers. There is also a Facebook account though it is unimportant in terms of traffic. Also included in the sale is an email list of about 120k subscribers that isn't currently being monetized.

For work required, the Seller spends about 1 hour per week on this business, responding to customer inquiries. They also add one blog post per month to a Wordpress blog, then email the list to notify them about the content. Three guest bloggers also contribute to the site.

As mentioned in the introduction, there is a developer who works on feature improvements and occasional bug fixes. This developer is aware of the sale and is willing to stay on with the Buyer. The Seller has also launched a WordPress plugin with additional features as well as a Google Chrome extension to make it even easier to use the service.