Niche: Apparel & Accessories

Listing Details

This listing is for an Amazon Merch and dropshipping business created in October 2015 in the apparel & accessories niche. The business was initially selling on TeeSpring until Merch by Amazon was launched. The Seller quickly re-purposed their designs for the Amazon marketplace and other secondary POD marketplaces to further monetize inventory. Almost 45k designs are live on Amazon with a limit of 56k design slots available.

Outside of Amazon, the site earns revenue from a branded Shopify site and other print-on-demand marketplaces such as RedBubble, Etsy, TeeSpring, Spreadshirt, CafePress, and more. These secondary channels make up about a quarter of overall monthly profit. Numerous social media profiles have been created to market the products and several email lists exist across the platforms. The main email list from the Shopify site has about 2k subscribers and has been emailed occasionally with offers.

While the Seller has primarily relied on organic traffic on Amazon, social media and AMS ads have also contributed. The Merch by Amazon account is approved to run ads in the Amazon UK and Germany marketplaces where monthly sales are already taking place.

The Seller has recently spent their time on the business re-purposing existing designs onto new products made available on the various platforms. This amounts to about 5 to 15 hours per week. Buyers interested in growing the business further may wish to follow this path and continue uploading older designs for new product types. For new designs, the Seller creates some themselves, but has also used one designer for over 2 years. They've used outsourced employees intermittently over the past 3 years and is happy to pass along details for them to the Buyer.

* Merch by Amazon reports numbers for the previous month during the latter part of the following month, so some stats may be delayed below.

* Since this is a design-based business, the Seller has occasionally received rejections, notices, take down requests, cease and desist letters, etc. related to their designs. They've reconciled issues, typically removing designs instead of fighting it unless it was a false notice. These don't happen often and have occurred without noticeable affects to account standings. The MBA ecosystem, for one, is ever changing and many sellers file for trademarks on phrases. In doing so, they file take down notices against sellers that are already selling a product with the exact phrase.