Niche: Beauty

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Semrush's Authority Score is a compound metric used for measuring a domain's overall quality and SEO performance. It's based on a series of metrics that prove trustworthiness and authority.

Unlike other similar SEO industry metrics, the Semrush Authority Score is the least manipulable because in addition to link quality (3 levels deep) it also takes into account organic traffic data and any spam signals that might be present.

The Semrush Domain Rank is a website's position in a list of every single website in Semrush's database, sorted by organic traffic. At present there are over 39 million websites in list. For reference, Empire Flippers ranks as the 96,500th most trafficked website in Semrush's database.

The total number of different domains (aka websites) linking to this site.