Domain, site content/files, large folder of creative content/images, remaining inventory (buyer to pay shipping), and all social media accounts to be included in the sale of this site.
An eCommerce and product site created in March 2011 under the music niche. This site revolves around a specific product related to the guitar. This business is very unique, and would be a great pick up for a DIY David who could run the business in a way that would allow them to structure and grow it in their own image. Place a deposit to reveal what makes this product and business so unique.
This brand/company has enormous upside and untapped potential. The seller has solely been using Facebook to drive targeted traffic, so there is a large opportunity for driving some revenue via Google AdWords or other paid sources. The retail channel has not been cultivated much, and the seller has not explored building out the distribution channels through retailers or the big-box chain stores, either. In addition, they have not done any advertising on blogs or other high-traffic guitar related sites. Tremendous potential for building out an affiliate marketing strategy also. The vast majority of all of their traffic and sales comes from organic search and the strength and history of their brand and celebrity wearers. The seller has also not focused at all on SEO, so there is tremendous potential there as well. Some focused strategy in SEO could bring a lot more traffic and revenues. Very little risk of supply issues, as the supplier is a generations-owned family facility that is very financially sound and has been in business over 50 years. Tremendous people, with unequaled quality, and very quick lead times. Margins on the product are very large, and allow for a buyer to outsource all fulfillment and still have significant profit margin.
Work & Skills Required
Run/monitor Facebook campaigns occasionally, and pack/ship when orders are received. The pack/ship time fluctuates with order volume. On any given month, invest approximately 2-3 hours per month total on the site on average.
Seller Support Includes
30 days of email support, along with 2 hours of phone support.
Reason for Sale
The seller doesn't have the time to adequately devote to building out the brand and taking it to the next level. The seller hasn't had time to expand to include distribution through retailers, affiliate sales, or many other channels. Tons of upside with the brand. And a long history, complete with celebrity endorsements from A-list musicians.