Hobbies, Art
Hobbies, Art
Business Started
1st of April, 2016
(6 years 9 months old)
Assets Included in the Sale
- Domain including all site content and files
- Secondary domain
- Amazon storefront
- WooCommerce store
- Social media accounts (Pinterest, Facebook, Twitter, Instagram, YouTube)
- 2 Email lists (40,750 subscribers and 18,325 subscribers)
Listing Details
This listing is for a digital product, display advertising, affiliate, and Amazon Associates business created in April 2016 in the hobbies and art niches. The WooCommerce stores sell a range of designs for digital sewing patterns. The two WooCommerce sites have experienced 44% year-over-year growth in profits, have an even spread of traffic, and drive the majority of traffic from a Pinterest account that has over 336K followers.
The business earns from digital products (75%), display advertising (17%), affiliate (7%), and Amazon Associates (1%).
The top 3 traffic channels for the main site are social (43.8%), direct (24.25%), and organic search (16.13%). The top 3 countries driving this traffic are the US (47.81%), CA (7.37%), and GB (7.35%). The top 3 pages of the site drive 6.25%, 3.11%, and 2.57% of total site traffic respectively.
*The Seller owns another site in a similar niche offering similar products. Any future products that should be developed for this site will also be offered for sale on the site associated with this business. More information can be provided by the Seller upon request.
Earnings
Site Traffic
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What would you offer for this listing?
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Verified Sellers & Vetted Data
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- Seller Verification
- Revenue
- Visitors / Traffic
- Expenses
Opportunities
- Creating product bundles for the additional site. Then instead of running a bundle twice a year, it would be possible to alternate and run a bundle every 3 months
- Using VAs to write articles
- Working on SEO (not previously worked on by the Sellers)
- Partnering with other brands to work on sponsored content and promoting products for affiliate income
- Expanding on the allowed display advertising categories
- Bringing more designers on to the team to increase the number of digital products
Risks
- Changing advertisers could lead to a lower CTR (click through rate) generating less revenue.
- Google algorithmic changes could cause traffic to fluctuate.
Work & Skills Required
- Writing articles
- Communicating with the team of designers and assistants
- Preparing monthly sales reports
Seller Support Includes
The Seller is willing to offer 30 days of unlimited email and phone support plus an extra 30 hours of support for a further 30 days. This is considerably more support than is usually offered by Sellers.
Reason for Sale
The Seller would like to focus on other opportunities.
Other Information
Work Required Per Week: 20 Hours
Private Blog Network (PBN): No
Domain Type: .com
Platform: WordPress
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