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  • #62849 Listing Number
  • $372,593 Listing Price
  • $13,605 Monthly Revenue
  • $8,280 Monthly Net Profit
  • 12 Months Pricing Period
  • 45x Multiple
Listing Summary

This listing is for a lead generation business created in February 2018 in the finance niche. The WordPress site offers several types of financial services. The DR25 site has experienced excellent growth in both users and revenue, with increasing keyword positions over time and stable organic traffic.

The top traffic channels are organic search (78.23%), direct (19.42%), and referral (1.34%). The top 3 countries driving traffic are Canada (93.02%), the US (3.17%), and India (0.72%). The top 3 pages make up 58.51%, 7.84%, and 7.78% of site traffic respectively.

The business employs marketers on a contractual basis who manage the SEO, backlinks, and blog content. The marketers are available to continue working with the Buyer. Content is added to the site on a monthly basis.

The business also includes an email list with 24k subscribers. The list is monetized and segmented, with daily emails sent to different audience segments.

*This business has 19 different lead purchasers. Each purchaser has its own unique agreement in terms of what qualifies as a lead and when the payout occurs. Further information can be requested directly from the Seller.

**The Seller owns a similar lead gen site focussed on a US audience.

Business Created

February, 2018 - (4 years 7 months old)

Assets Included in the Sale

Included in the sale of this business are:

  • Primary domain and all site content/files
  • 4 additional domains
  • 301 Redirects
  • Social media pages/accounts (Facebook, Instagram, Twitter, LinkedIn)
  • Trademark
  • Email List (24,700 subscribers)
  • Business phone number and mailing address
  • Lead purchaser contracts and relationships
Seller Interview Video A Useful Insight Into the Business


Gross Revenue
Net Profit
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12 Months
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Site Traffic

Currently No Traffic Data to Display

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Page Views
Unique Users
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Analytical Data

Provided by ahrefs

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What would you offer for this listing?

Email to make a unique offer on this listing.

  • Optimizing on and off-page SEO
  • Focusing on link building
  • Growing an audience on social media
  • Running ads on the site
  • Google algorithmic changes could cause traffic to fluctuate.
  • Lead generation partners can change commission structure.
Work & Skills Required

The Seller currently spends around 30 hours per week:

  • Signing and onboarding lenders/partners
  • Responding to email inquires
  • Scheduling email marketing campaigns
  • Overseeing the 3rd party marketing team
  • Invoicing lenders/partners
Social Media Channels

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Seller Support Includes

The Seller is willing to offer 30 days of email and call support to ensure a smooth transition for the Buyer.

Reason for Sale

The Seller would like to explore other opportunities.

Other Information

Work Required Per Week: 30 Hours

Private Blog Network (PBN): No

Domain Types: .ca

Platforms: WordPress

Buyer Profiles

Frequently Asked Questions

Answered by the Seller

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