This listing is for an Amazon FBA business created in July 2017 in the home, health & fitness, and personal care niches. Included with the Amazon Seller Central account is a trademarked brand with 71 SKUs for a variety of accessories related to bedding, joint fatigue relief and support, physical therapy, and seating. The business is a part of Amazon Brand Registry, and the top 2 SKUs are both rated 4.3 stars with 52K and 21K reviews respectively.
The business generates all revenue from Amazon FBA in the US, UK, and CA. The Seller also has a presence on the AU marketplace and has recently sent a test order batch to the DE and FR marketplaces. Establishing a greater presence in all of these markets could be an opportunity for growth for a Buyer to explore.
There are 14 suppliers for the business; 12 are located in China and two are in Pakistan. Most inventory is shipped by sea to one of three 3PLs, which are located in California, Canada, and the UK. Smaller items are occasionally sent by air. The Seller rarely sends inventory directly to Amazon FBA warehouses and estimates that they currently have around four to six months’ worth of inventory on hand.
The Seller spends around 26 hours per week maintaining the business primarily monitoring sales and inventory, placing orders for additional inventory, and monitoring PPC campaigns. There are six independent contractors who provide assistance with the business. They are all aware of the sale and would be willing to continue working on the business with a Buyer.
Opportunities for growth highlighted by the Seller include exploring off-Amazon sales channels and traffic drivers. Included in the sale are social media accounts for Facebook and Instagram, neither of which are currently drivers of traffic. The Seller states that a Buyer could leverage influencer marketing to increase sales and diversify traffic streams. The Seller also states that a Buyer might consider opening a branded Shopify store to provide greater sales channel diversification.
*This business has been subject to two suspensions: one in 2017 and one 2019. More information will be provided to Unlockers who schedule a call with the Seller.
*There is a loan tied to the Amazon Seller Central account. More information will be provided to Unlockers who schedule a call with the Seller.
July, 2017 - (5 years 1 months old)
Included in the sale of this business are:
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The Seller currently spends around 26 hours per week:
The Seller is offering 60 days of email and call support to ensure a smooth transition for a Buyer. This is twice the amount of support normally offered.
The Seller would like to use the capital for other projects.
Work Required Per Week: 26 Hours
Private Blog Network (PBN): No
Domain Types: None
Platforms: Amazon FBA
Answered by the Seller
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