Niche: Home, Kitchenware

Listing Details

This listing is for an Amazon FBA and FBM business created in July 2015 in the home and kitchenware niches. The business is a part of Amazon Brand Registry and features 17 SKUs for a variety of handy, evergreen products used for daily living. The business is well-aged with a solid selling history, has experienced strong growth in sales and net profit over the past two years, and the best-selling SKUs have a 4-4.5 star average rating across thousands of reviews.

This business generates revenue through Amazon FBA (98%) and Amazon FBM (2%) and sells predominantly in the US, though generates some sales in Canada and Mexico. There are 10 suppliers, all located in China. The Seller stores inventory in a 3PL in California and sends returns to a 3PL in Texas. Sometimes inventory is stored at a factory in China.

The Seller spends an average of 30 hours per week managing the team, performing accounting tasks, researching products, and performing growth tactics on and off Amazon. Also working within the business is a COO located in Switzerland, a full-time operations specialist located in Germany, and a sourcing specialist in China. The Seller would be willing to introduce these contacts to a Buyer.

Opportunities for growth include improving listing sales performance by testing images and adding A+ content, expanding to other Amazon marketplaces, ordering more inventory to keep up with demand, adding additional products, and driving traffic from sources off of Amazon.

*The Amazon Seller Central account was closed in November 2019 for six weeks due to an error on Amazon’s behalf. Amazon reactivated the account after determining that the Seller was not at fault.
*There are additional SKUs being sold on the Seller Central account that are part of two other businesses. The Seller is willing to discuss including these brands in the sale as well.