Niche: Outdoors, Home, Office Supply, Children

Listing Details

This listing is for an Amazon FBA business created in May 2018 in the outdoors, home, office supplies, and children niches. The included Amazon Seller Central account with 4 trademarked brands features 54 SKUs (11 products with variations) primarily related to camping and travel. The top-selling SKU features an Amazon’s Choice badge and is rated 4.6 stars with over 1,200 reviews. The established business is registered with Amazon Brand Registry, has experienced strong year-on-year growth in net profits, and requires minimal effort to maintain.

The business generates all revenue from Amazon FBA in the US (87%), UK (10%), CA (3%), and MX (<1%). Expanding to off-Amazon sales channels such as Walmart could represent an interesting opportunity for growth for a Buyer to explore.

There are eight suppliers for the business who are all located in China. In 2021, the Seller had all inventory shipped from the suppliers to a 3PL, where it was sent to Amazon warehouses as needed as the result of inventory limitations imposed by Amazon. In the past three months, the Seller has started to ship DDP directly to Amazon to reduce costs.

The Seller spends around four hours per week on the business, primarily managing inventory and monitoring and optimizing PPC ads as necessary. The Seller states that investing more in both inventory and ad spend could be avenues of growth for a Buyer.

Additional opportunities for growth highlighted by the Seller include creating new product bundles, updating existing products, and expanding the product line. The Seller also states that there may be an opportunity for a Buyer to explore additional paid advertising channels to increase both traffic and revenue.

*There are four additional brands associated with the Seller Central account, but these are not included in the sale and will be removed by the Seller.