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Bed & Bath

#59568
For Sale
Verified

Bed & Bath

AffiliateAmazon AssociatesOther
Listing Price $794,458
Monthly Multiple 39x
Pricing Periods 12 Months
Avg. Monthly Profit $20,371
Avg. Monthly Revenue $22,049
Profit Margin 92%

Business Started

3rd of January, 2020
(2 years 11 months old)

Assets Included in the Sale

  • Primary domain with all site content/files
  • 4 additional domains with all site content/files
  • Additional domain used as a 301 redirect
  • Social media accounts (Facebook, Instagram, Twitter, LinkedIn, YouTube, Reddit, Pinterest, and Tumblr)
  • Trademarks
  • Email lists (223 total subscribers)
  • Affiliate accounts
  • Additional service accounts
  • Google My Business account
  • Freelancer contacts
Listing Details

This listing is for a three-package affiliate, Amazon Associates, and other business created in January 2020 in the bed & bath niche. The WordPress-based sites feature informational articles, product guides, listicles, and best-of articles for bedding products and better sleep practices. Overall, the business requires minimal effort to maintain.

The business generates revenue through affiliate programs (77%), Amazon Associates (21%), and guest posts (2%). Only a few guest posts have been sold, with links to relevant and high-quality sites. For the first site, the top three channels driving traffic are organic (93%), direct (6%), and referral (1%). The top three countries driving traffic are the US (79%), CA (4%), and the UK (4%).

For the second site, the top three channels driving traffic are organic (96%), direct (4%), and referral (<1%). The top three countries driving traffic are CA (91%), the US (3%), and the UK (<1%). For the third site, the top three channels driving traffic are organic (73%), direct (16%), and referral (10%). The top three countries driving traffic are CA (72%), the US (6%), and the CN (5%).

The Seller spends around five hours per week on the business overseeing the work of the team and communicating with bloggers and journalists. There are eight freelancers who work on the business. One is a medical content expert who assists with link building articles and proofreading. There is also a part-time medical content reviewer. Both are certified medical experts who would be available to continue working on the business with a Buyer.

Content is outsourced to three copywriters who contribute regularly to the business. Two work on other projects with the Seller and one of them would not be available to continue on the business with a Buyer, but the other two could continue working with a Buyer if needed. Also working on the business is a Communication Specialist, a Middle SEO Specialist, and a Content Uploader. All of these employees work on separate projects with the Seller and thus will not be available to continue working on the business with a Buyer.

The Seller has taken unique photos and videos for the product reviews to help benefit the site after the Google product review algorithm update. The Seller states that they have already reviewed a large number of products on the market and it wouldn't be necessary for a new owner to continue this unique product review process.

The Seller is willing to continue helping the Buyer for a few months after the purchase if the Buyer wishes. There's also the possibility of keeping the Seller on as an author for a few months. More information can be provided by unlocking the listing and scheduling a call with the Seller.

The growth opportunities, as highlighted by the Seller, include focusing on producing more content, retargeting, and continuing to build backlinks to the site. Included in the sale is an email list with ~200 subscribers. The Seller states that continuing to grow and monetize this list could present an interesting avenue of growth for a Buyer to explore.

*There is an additional domain included in the sale with minimal earnings that was negatively impacted by a Google algorithm update. It has been excluded from the P&L and valuation. This domain is a .co.au and would require a Buyer to have an Australian Business Number to transfer the domain successfully.

***Google Analytics access can be provided to active buyers who request it***

Earnings
Gross Revenue
Net Profit
Last Month
6 Months
12 Months
All time
Site Traffic
Page Views
Unique Users
Last Month
6 Months
12 Months
All time
Ahrefs Analytical Data
Unlock Listing You can view this area after unlocking the listing
Unlocking this listing will grant you full access to:
  • Instant access to the site URL(s)
  • Detailed proof of earnings and traffic
  • Access to seller for questions and follow-ups
  • Submit a unique offer on the listing
What would you offer for this listing?

Email sales@empireflippers.com to make a unique offer on this listing.

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Seller Questions & Answers
Unlock Listing You can view this area after unlocking the listing
Opportunities
  • Retargeting site visitors
  • Writing more informational content
  • Creating additional videos
  • Continuing to build backlinks
Risks
  • Google updates to ranking factors may influence future traffic performance.
  • The main affiliate offers being changed, removed, or updated could affect commissions.
Work & Skills Required
  • Communicating with journalists and bloggers
  • Monitoring site analytics and revenue
Seller Support Includes

The Seller is offering to support the Buyer for a few months after the sale. This includes the possibility of the Seller staying on as an author for a few months.

Reason for Sale

The Seller would like to use the capital for other projects.

Other Information

Work Required Per Week: 5 Hours

Private Blog Network (PBN): No

Domain Type: .com, .ca

Platform: WordPress

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