Niche: Pet Care

• #58994 Listing Number
• $129,235 Listing Price
• $4,412 Monthly Revenue
• $4,169 Monthly Net Profit
• 12 Months Pricing Period
• 31x Multiple

Listing Summary

This listing is for an affiliate, display advertising, and Amazon Associates business created in January 2018 in the pet care niche. The WordPress site features research-backed informational articles and review guides related to a wide variety of pets. The site is very well designed and has been featured on the likes of Business Insider, Cuteness, and the Daily Telegraph. The business requires minimal effort from the Seller to maintain thanks to the help of freelance employees.

Traffic to the site comes from organic search (92.40%), direct (5.66%), and referral (0.82%). The top three countries that drive this traffic are the US (51.82%), the UK (13.93%), and IN (8.50%). There is a nice diversification of traffic across the site, with the top three pages receiving 9.98%, 3.45%, and 3.07% of the total site traffic respectively.

The site has a nice diversification of revenue from affiliate (73.26%), AdThrive (14.76%), and Amazon Associates (11.98%).

Content is added to the site monthly by a freelance writer and the Seller spends some time updating old content. Also associated with the business is a VA who helps with site maintenance tasks.

Also included in the sale is a branded YouTube channel featuring a number of videos with thousands of views. The Seller believes adding more content to the YouTube channel is a growth opportunity for the business.

*The Seller owns domains within the pet niche and is happy to disclose them to a potential Buyer. Further details can be provided to Unlockers who schedule a call with the Seller.