Niche: Personal Care

• #58170 Listing Number
• $175,326 Listing Price
• $21,595 Monthly Revenue
• $6,046 Monthly Net Profit
• 12 Months Pricing Period
• 29x Multiple

Listing Summary

This listing is for a 2-brand Amazon FBA business created in January 2014 in the personal care niche. The included Amazon Seller Central account features 15 SKUs for a wide range of personal care products, including creams, oils, and fitness accessories. Collectively, the products have hundreds of positive reviews and one of the products has ranked number #1 for a growing keyword for over five years which has grown in popularity year on year. The business requires minimal effort from the Seller to maintain.

Included in the sale is a Shopify store that accounts for ~1% of the total business revenue. It is built on a branded domain and offers a customer service helpline and customer discounts, and it features sales videos and customer-generated content including reviews.

On Amazon, the business makes 98% of sales on the US marketplace, with the rest coming from the Canada and Mexico marketplaces. The listing for the top-selling SKU and some of the listings for other SKUs are also in Spanish and target the US market.

For the supply chain, there are two suppliers located in the US and two in China. The Seller keeps some inventory at their home and ships products twice a month. The Seller has a new arrangement with the supplier for the two top-selling SKUs whereby they will hold inventory and send it when requested. The Seller believes there are no additional costs associated with this arrangement.

Included in the sale is a Facebook account on which the Seller runs promotional campaigns that receive high levels of engagement.

Growth opportunities include optimizing the product listings with video content.

*The Seller Central account is included in the sale, but there is 1 SKU that will not be included. Amazon and Shopify sales for this SKU have been removed from the P&L. Further details will be provided to active Buyers who schedule a call with the Seller.

*The Seller has videos on their personal YouTube account relating to the products. The YouTube account will not be included in the sale but the Seller is willing to keep the videos and links in place.

*There is a loan associated with the business. Further details can be provided to active Buyers who schedule a call with the Seller.