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Business Started
26th of October, 2016
(7 years 5 months old)
Assets Included in the Sale
- Amazon Seller Central Account - 12 SKUs
- Domain and all site contents/files
- Email list - 1,532 subscribers (+1200 names of repeat customers)
- Trademark
- Social media accounts (Facebook, Instagram, Pinterest)
- Supplier contracts/relationships
- *Inventory is not normally included in the list price, further details can be provided to active Buyers
Listing Details
This listing is for an Amazon FBA business created in October 2016 in the home niche. The included Amazon Seller Central account features 12 SKUs for household accessories. The trademarked brand includes Amazon Brand Registry 2.0 and great reviews with a 4.5-star average over hundreds of reviews. Minimal work is required to maintain the business.
The business earns 100% of its income through Amazon FBA. Four China-based suppliers are used to send inventory into a US-based 3PL. Inventory is then filtered into Amazon as needed, inventory is never handled by the Seller. The business sells predominantly on the US marketplace although remote fulfillment is used to sell in Canada and Mexico. No stock is held in these countries, Amazon sends inventory as orders are placed.
The Seller spends about four hours a week working on the business. They spend about two hours a week responding to customer questions. On a weekly basis, they review and adjust the Amazon PPC campaigns. Finally, they will reorder inventory as needed, which is typically a monthly task. No employees are being used.
A domain is included in the sale which is currently set up to direct people to the Amazon store. Using this as a separate sales channel could be an option for a Buyer to consider. The business could also be expanded more aggressively into additional Amazon marketplace to help with growth. A listing page for a new product has also been created but not yet launched. A Buyer could take over this if they wished.
The business has previously experienced stockouts lasting several months. Better management of inventory could be an opportunity for a Buyer.
Earnings
Site Traffic
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What would you offer for this listing?
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Verified Sellers & Vetted Data
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The Semrush Domain Rank is a website's position in a list of every single website in Semrush's database, sorted by organic traffic. At present there are over 39 million websites in list. For reference, Empire Flippers ranks as the 96,500th most trafficked website in Semrush's database.
The total number of different domains (aka websites) linking to this site.
Opportunities
- Keeping the products in stock
- Expanding the product line
- Selling on additional Amazon marketplaces
- Diversifying sales away from Amazon
- Optimizing the social media profiles
Risks
- An increase in Amazon ad pricing could make the ads unprofitable
- Amazon can suspend or cancel your FBA account due to a breach of their terms of service. (ToS)
Work & Skills Required
- Customer service
- Managing inventory levels
- Reviewing Amazon PPC campaigns
Seller Support Includes
The Seller is willing to provide 30 days of email support and two Skype calls to ensure a smooth transition to the new owner
Reason for Sale
The Seller would like to use the capital earned from a sale in other areas
Other Information
Work Required Per Week: 4 Hours
Private Blog Network (PBN): No
Domain Type: .net
Platform: Amazon FBA, Other
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