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  • #48350 Listing Number
  • $413,471 Listing Price
  • $11,286 Monthly Revenue
  • $11,175 Monthly Net Profit
  • 5 Months Pricing Period
  • 37x Multiple
Listing Summary

This listing is for an Amazon Associates business created in May 2017 in the home niche. The WordPress site features product reviews and "best-of" style guides on an indoor electrical appliance. The business has experienced a lot of recent growth in traffic and revenue, with profit growing by 30x over six months, and requires minimal effort from the Seller to maintain.

Most of the site's earnings come from Amazon Associates (~98%), with a small bit of income coming in from CJ.com (~1%) and Ezoic display ads (~1%). The main channels of traffic are organic (~82%), referral (~10%), and direct (~6%). The highest traffic sources come in from the following countries: the US (~90%), Canada (~4%), and Australia (~1%). The top three pages account for over 60% of the site's total traffic.

The Seller created and published all content themselves, with new content being added only when a new topic is being built out. A backlink outreach strategy has included guest posts published on the site by external writers and link insertions from in-house manual outreach. The Seller has added a couple of PBN links from Rank Club. A recent press release is believed to be the reason for a recent spike in traffic and revenue. More information can be provided to interested Buyers.

A second domain in the same niche is included with the sale. It can be set up and used as a 301 redirect to the primary domain.

Social media accounts are set up for the business on different platforms, although none are important in terms of traffic. A growth opportunity could be growing a social media presence to drive even more traffic to the site. The Buyer could also consider expanding the business by building and monetizing an email list.

*We’ve decided to use a 4-month average of net profit for the valuation because we felt that a 12-month average did not accurately represent the current state of the business.

**Learn more about this listing by scrolling down to the FAQ section**


Business Created

May, 2017 - (3 years 5 months old)

Assets Included in the Sale

Included in the sale of this business are:

  • Domain and all site content/files
  • Additional domain (can be set up as a 301 redirect)
  • Social media accounts (Facebook, Twitter, Pinterest, Reddit, Youtube)
  • SOPs
  • *Please note the valuation for this business is based on Amazon Associate's new commission structure rolled out on April 21st 2020.
Seller Interview Video A Useful Insight Into the Business

Earnings

Gross Revenue
Net Profit
Last Month
6 Months
12 Months
All time

Traffic

Page Views
Unique Users
Last Month
6 Months
12 Months
All time

Analytical Data

Provided by ahrefs

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Unlocking this listing grants you the following privileges:
  • Instant access to the site URL
  • Detailed proof of earnings and traffic
  • Access to seller for questions and follow-ups
Opportunities
  • Applying for higher-paying affiliate programs
  • Publishing drafted content to rank for high-competition keywords
  • Adding new content
  • Building and monetizing an email list
  • Growing a social media presence
Risks
  • Google algorithmic changes could cause traffic to fluctuate.
  • Amazon can change the commission structure of their program at any time.
Work & Skills Required

The Seller currently spends around 4 hours per week:

  • Updating older content
  • Checking products on affiliate programs are in stock
  • Monitoring analytics
  • Repairing broken links
  • Updating plugins
Social Media Channels

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Seller Support Includes

The Seller is willing to offer 2 Skype calls over 30 days to ensure a smooth transition for the Buyer.

Reason for Sale

The Seller would like to raise capital to invest in other projects.

Other Information

Work Required Per Week: 4 Hours

Private Blog Network (PBN): Yes

Domain Type: .com

Platform: WordPress

Buyer Profiles

Flipper Fred
Ideal for buying and then selling on quickly after growing the business.

Lifestyle Larry
Excellent for those looking to live a lifestyle of ones choice.

Strategic Sally
Favorable for supporting an already existing business in a similar niche.

Portfolio Paul
Great for someone looking to diversify their portfolio.

Frequently Asked Questions

Answered by the Seller

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